About Us
Dear Sir / Madam,
I would like to introduce myself as a seasoned result-driven successful business management professional with over 15 years of rich experience with reputable organizations in the GCC region.
My core competencies include a wide spectrum of sales management including business development, sales operations, direct sales (B2B) and key account management, retail sales (B2C), sales promotions and customer service. I have sound commercial acumen with exposure to supply chain management, procurement, merchandizing, exports and imports related to diverse products. By developing and executing effective strategies, plans and budgets, I have been successful in consistently delivering all assigned business goals and targets in challenging competitive markets.
From 2015 to 2020, I worked as Sales Manager with Al Fajer Furnishing Co (an associate company of WJ Towell & Co) in Muscat Oman. I dealt with sales of a diverse portfolio of soft furnishing products to clients in diverse businesses – hypermarkets, furnishing galleries, hotels, corporate houses, government entities, catering and facilities management companies – leading a team of sales professionals and formulating & executing strategic plans to achieve all business goals of sales, revenue, profitability, growth and customer satisfaction. From 2009 to 2015, I worked as Senior Sales Executive with Royalton Trading Est. (also a member of the WJ Towell & Co group) in Sharjah UAE. I managed business development and sales in UAE (Abu Dhabi and Dubai), Qatar and Bahrain successfully attaining all business goals and targets. I have also worked as Senior Sales Executive with Emirates Bank (motor loans, insurance and financing products) and Fono Distribution Services (mobile phones, tablets, smart watches, cameras and accessories) as Sales Team Leader – Showroom In-Charge.
Confident of utilizing my skills and knowledge in delivering outstanding results aligned to corporate goals and objectives, I enclose my resume. I look forward to a discussion on how I can add value to your organization.
With regards,
Mohamed El said Akl
Work Experience
Al Fajer Furnishing Co,
- Degree: Sales Manager
- From 2015-08-18 To 2020-01-31
Responsibilities
Strategic Sales Management
? Managed business development and sales of the company’s portfolio of products to clients across diverse business verticals – hypermarkets, furnishing galleries, hotels, corporate entities, government entities, catering and facilities management companies.
? Developed and executed effective business strategies and plans to deliver business objectives related to sales, revenue, profitability, market share and growth in the customer base.
? Determined key performance indicators (KPI) and set targets for the sales teams aligned to overall corporate goals and objectives.
? Supervised the sales team and provided guidance for efficient execution of all strategic sales plans and deliver sales and growth objectives.
? Planned and executed comprehensive market research studies to identify market trends, customer preferences, performance of new products and competitive environment to evolve, align and fine tune marketing and sales strategies to market dynamics.
? Formulated, implemented and updated pricing strategies including discounting and special pricing plans based on costs, competition, supply & demand to achieve planned profitability for products and services.
? Prepared forecasts and budgetary proposals for the department and administered approved budgets, ensuring optimum resource utilization and cost control to improve overall financial outcomes of the business.
? Conducted scheduled structure performance reviews of sales across all domestic sales channels, evaluated variances and implemented effective corrective action plans.
Sales Operations Management
? Led the sales team through the entire sales operations lifecycle from identifying and validating opportunities through mapping client requirements, creation of proposals and bids to negotiation and booking of orders to generate sales.
? Collaborated with production and product departments in providing cost effective solutions meeting client expectations and provided on-the- ground support to the sales team in negotiating and closing complex cases.
? Coordinated execution of all orders facilitating on time in full (OTIF) deliveries, billing, collection of payments and order close-out.
? Supported the supply chain department in monitoring and maintaining optimum inventories of standard merchandize across channels to meet sales plan demands.
? Monitored field sales activities and produced daily reports highlighting performance against targets with recommended improvement action plans.
Customer Relations Management
? Built and sustained high level productive relations with clients, ensured consistent delivery of superior services earning customer trust and satisfaction leading to repeat and referral business.
? Coordinated with internal and external stakeholders in investigation of customer complaints, identification of root causes and delivery of cost effective corrective and preventive actions.
? Communicated with key personnel in client organizations, gathered emerging requirements, presented new development and trends and fostered strong partnerships
Sales Team Management
? Led and supervised a team of sales representatives, set individual and team sales targets aligned to overall company sales objectives and monitored performance ensuring delivery of predefined tarots.
? Conducted periodic performance appraisals, provided feedback and counseling, identified and fulfilled training needs and built a highly productive, efficient sales team delivering outstanding performances.
? Managed all staffing matters including manpower planning, recruitment, hiring, onboarding, training and deployment of staff.